Shelf Impactors™. Hosted by Mark Grey & Lisa Hastings, this podcast series is based around the world of branding and packaging design. Breaking down the secrets of the movers and shakers within the industry and delving into how we can learn from those at the top of their creative game.
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Shelf Impactors™. Hosted by Mark Grey & Lisa Hastings, this podcast series is based around the world of branding and packaging design. Breaking down the secrets of the movers and shakers within the industry and delving into how we can learn from those at the top of their creative game.
#S3E07 Shelf Impactors™
Guest Episode - Matt Essam
with Lisa Hastings
How to market yourself as a creative and win those dream clients!
KEY AREAS OF DISCUSSION:
SALES AND MARKETING (For Creative Agencies)
1. DEFINITIONS
Marketing, Sales, Branding, let’s just pull them apart - why they need each other to survive.
2. A BIT DEEPER
Freelance v Agency - what is holding great talent back from attracting new clients? Is it just about winning business, earning the most money, doing great work - and how best can agencies drive that?
3. TIPS AND TRICKS
Ways to discover what actually drives us, and what the future looks like for marketing creative.
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Matt Essam:
Website - www.mattessam.co.uk
LinkedIn - Matt Essam
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Shelf Impactors™ Podcast:
LinkedIn: https://www.linkedin.com/company/shelf-impactors
Lisa Hastings:
Website - www.lisahastings.me
Instagram - @shoebox20
LinkedIn - Lisa Hastings
Mark Grey:
Website - www.bluenectardesign.co.uk
LinkedIn - Mark Grey
Shelf Impactors™ Branding and Packaging Design
Shelf Impactors™. Hosted by Mark Grey & Lisa Hastings, this podcast series is based around the world of branding and packaging design. Breaking down the secrets of the movers and shakers within the industry and delving into how we can learn from those at the top of their creative game.
