In this episode, we sit down with Christine Manson, the visionary founder and leader of TerraWater Indonesia, to discuss how the company is tackling one of the world’s most pressing issues: safe drinking water. Christine shares her insights on leading a social enterprise, scaling innovation, and balancing profit with purpose. From the technology behind TerraWater’s filters to the economic, environmental, and social impacts they’re creating, this conversation dives deep into the challenges and opportunities of running an impact-driven business.
00:00 Christine Manson: CEO & Founder at TerraWater
00:59 TerraWater’s mission: Safe drinking water for all
03:06 Innovative tech: Simple solutions for big problems
07:20 Why TerraWater’s tech can’t be easily copied?
11:06 Filter production & quality control
14:49 Overcoming customer adoption challenges
20:15 TerraWater’s profitable business model
22:31 How COVID-19 impacted TerraWater?
25:14 Future impact: TerraWater's 5-10 year vision
29:03 How to prepare for entering new markets?
33:10 Balancing social impact & business sustainability
36:04 How to build the right team for impact?
38:28 Beyond safe water: TerraWater's broader impact
39:26 Economic impact of Terra filters
40:15 Environmental impact of Terra filters
42:36 Social impact of Terra water
44:03 Tracking & measuring TerraWater’s impact
45:54 Lean startup: TerraWater's growth strategy
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