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She Knows SEO
Nina Clapperton
161 episodes
4 days ago
Hi! I'm Nina and I've worked in blogging, digital marketing, and writing for over a decade.

I founded She Knows SEO in 2022 and have been on a mission to help as many bloggers as possible achieve financial freedom from their blog. Blogging isn't easy, but I'm here to provide helpful tips, tricks, and strategies that I wish I'd known when I started.
Since founding She Knows SEO, I've helped over 2,000 students improve their on page, off page, and technical SEO strategies, taught them monetization tricks, and given them the framework I used to scale my travel blog from 5k to 65k sessions in just 6 months with only SEO.

Whether you're starting your first blog, have a blog stuck at 10k sessions, or have a portfolio of successful niche sites, I've got some SEO and blogging tips for you!

Subscribe now to keep new content coming your way.

Get my free SEO training for bloggers here:
https://sheknowsseo.co/free-seo-course/
Show more...
Marketing
Business,
Entrepreneurship
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All content for She Knows SEO is the property of Nina Clapperton and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Hi! I'm Nina and I've worked in blogging, digital marketing, and writing for over a decade.

I founded She Knows SEO in 2022 and have been on a mission to help as many bloggers as possible achieve financial freedom from their blog. Blogging isn't easy, but I'm here to provide helpful tips, tricks, and strategies that I wish I'd known when I started.
Since founding She Knows SEO, I've helped over 2,000 students improve their on page, off page, and technical SEO strategies, taught them monetization tricks, and given them the framework I used to scale my travel blog from 5k to 65k sessions in just 6 months with only SEO.

Whether you're starting your first blog, have a blog stuck at 10k sessions, or have a portfolio of successful niche sites, I've got some SEO and blogging tips for you!

Subscribe now to keep new content coming your way.

Get my free SEO training for bloggers here:
https://sheknowsseo.co/free-seo-course/
Show more...
Marketing
Business,
Entrepreneurship
https://is1-ssl.mzstatic.com/image/thumb/Podcasts122/v4/87/16/4c/87164cbe-df99-02d8-9c4f-94a205c68eae/mza_859135284937303572.jpg/600x600bb.jpg
The State of SEO After Google I/O 2025 (What Bloggers Need to Know)
She Knows SEO
55 minutes 48 seconds
5 months ago
The State of SEO After Google I/O 2025 (What Bloggers Need to Know)

I watched the entire Google I/O 2025 so you don't have to! And I'm not just going to tell you what they said. I'm going to tell you what it actually means to us as bloggers and online business owners.

We'll get into the changes to Gemini, the redesign of Google Search with AI Mode, and the massive shift that could kill affiliates entirely... unless you pivot your strategy.

I'll also talk about how this relates to other industry changes with AI, zero click searches, and multimodal online presences.

It's a long one, but it's action packed! Plus my service dog pops up to hang and offer some emotional support during all this change.


If you prefer to listen to this, get the She Knows SEO podcast and download it on whatever your podcast app of choice is:

https://app.helloaudio.fm/feed/8a3a6814-7cf6-4c54-8065-1da0a1944997/signup



🔨 Sources I used/referenced:

Top ways to ensure your content performs well in Google's AI experiences on Search: https://developers.google.com/search/blog/2025/05/succeeding-in-ai-search

How to Rank for ChatGPT Search: https://sheknowsseo.co/chatgpt-search-traffic/

Cloudflare CEO zero click searches: https://www.youtube.com/watch?v=WQf-eB2xSew

AI features and your website: https://developers.google.com/search/docs/appearance/ai-features

AI Overviews and your website: https://developers.google.com/search/docs/appearance/ai-overviews

Google Search's guidance on using generative AI content on your website: https://developers.google.com/search/docs/fundamentals/using-gen-ai-content

Schema how to email: https://ck.sheknowsseo.co/posts/i-wish-i-d-learned-this-seo-hack-sooner

Rank Math: https://sheknowsseo.co/recommends/rankmath [aff]

Kadence: https://sheknowsseo.co/recommends/kadence [aff]

Backlink Strategy: https://www.youtube.com/watch?v=YTkLi5-UKZc

Tomiko Harvey Article: https://tomikoharvey.com/google-creator-summit-review/


-------------------------------------------

🎥 Watch Next:

How to Rank YouTube Videos on Google & YouTube: https://www.youtube.com/watch?v=yewWGo03L6o

If I started from scratch with SEO in 2025, I'd do this: https://www.youtube.com/watch?v=XyNxajDkWq0


-------------------------------------------


👍 If you liked this video, please like and subscribe: https://youtube.com/@sheknowsseo

🔥 Get my FREE Content Audit Checklist for SEO: https://sheknowsseo.co/youtube

🏆 Check out all my freebies and courses here: https://sheknowsseo.co/everything


Would you like to deliver your own private podcast feed to your audience? Sign up for a free trial today at Hello Audio.

She Knows SEO
Hi! I'm Nina and I've worked in blogging, digital marketing, and writing for over a decade.

I founded She Knows SEO in 2022 and have been on a mission to help as many bloggers as possible achieve financial freedom from their blog. Blogging isn't easy, but I'm here to provide helpful tips, tricks, and strategies that I wish I'd known when I started.
Since founding She Knows SEO, I've helped over 2,000 students improve their on page, off page, and technical SEO strategies, taught them monetization tricks, and given them the framework I used to scale my travel blog from 5k to 65k sessions in just 6 months with only SEO.

Whether you're starting your first blog, have a blog stuck at 10k sessions, or have a portfolio of successful niche sites, I've got some SEO and blogging tips for you!

Subscribe now to keep new content coming your way.

Get my free SEO training for bloggers here:
https://sheknowsseo.co/free-seo-course/