The weekly podcast from Luke Curry and Mark Baker, discussing all things business, tech, creative, health, and general lifestyle advice. Each Wednesday join the brothers in-law, as they interview an eclectic range of guests from blue collar grafters to multi-millionaire investors, each with their own stories to tell, and lessons learned along the way. If you have a side hustle, want to start a passion project, or just want to hear some great career and life advice, this is the podcast for you.
All content for SharkPod Podcast is the property of SharkPod and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The weekly podcast from Luke Curry and Mark Baker, discussing all things business, tech, creative, health, and general lifestyle advice. Each Wednesday join the brothers in-law, as they interview an eclectic range of guests from blue collar grafters to multi-millionaire investors, each with their own stories to tell, and lessons learned along the way. If you have a side hustle, want to start a passion project, or just want to hear some great career and life advice, this is the podcast for you.
SharkPod #94 ”Winning by Upskilling” - Alan Coleman - Founder Wolfgang Digital
SharkPod Podcast
58 minutes 43 seconds
4 years ago
SharkPod #94 ”Winning by Upskilling” - Alan Coleman - Founder Wolfgang Digital
What is up SharkNation!
Today on the SharkPod Luke and Mark chat to Alan Coleman - Founder and CEO of Wolfgang Digital.
In 2007, Alan fell in love with AdWords and applied for a job in Google. He believed then, as he does now, that Google was the best marketing opportunity the world had ever seen. So, when he didn’t get the job, he decided “fekkit I’m going to do this for myself”, and he started digital marketing agency Wolfgang Digital on his kitchen table.
Fast forward to 2021 and:
- Wolfgang has been awarded status as Google's No 1 Search Partner and No 1 Shopping Partner in EMEA.
- Wolfgang has won Best Large Integrated Agency in Europe, twice.
- Wolfgang has won Best SEO Agency in the World!
Key Takeaways:
1. You gotta hustle: The agency lives off its reputation today but in the beginning cold outreach was the only method to get the first customers in the door.
2. Legitimacy matters - Alan mentions the business took off once they had a real office address included on their website.
3. Sell ROI: If you can make money for your customers - and prove it - you'll be fine. Focus on this ability first.
4. Look after yourself: Alan moved to a 4 day week to help him enjoy life more and give himself time to explore other interests. One of these became the Wolfgang Reforest Mission - to restore Ireland's devestated natural forestry... And reintroduce Wolves to Ireland!
For more info on Wolfgang: https://www.wolfgangdigital.com/?gclid=CjwKCAjwzt6LBhBeEiwAbPGOgTcM2ga-5bYd0tl12cW26x3hhOlgPbBf0-7y5hKPKi4L0fxfDgOLzxoCB8gQAvD_BwE
For feedback: Luke@shark.ie
SharkPod Podcast
The weekly podcast from Luke Curry and Mark Baker, discussing all things business, tech, creative, health, and general lifestyle advice. Each Wednesday join the brothers in-law, as they interview an eclectic range of guests from blue collar grafters to multi-millionaire investors, each with their own stories to tell, and lessons learned along the way. If you have a side hustle, want to start a passion project, or just want to hear some great career and life advice, this is the podcast for you.
