Ep. 15 | The Future of E-Commerce in Wine Feat. SGWS's Lauren Henderson and Suki Maxwell

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Share The Lohr

jlohrwines

20 episodes

2 days ago

This show it takes you behind the scenes of J. Lohr Vineyards and Wines. Where the J. Lohr family, winemakers, and team members share their story of what it takes to make a great glass of J. Lohr wine. Uncork that bottle and let's dive in!

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Ep. 15 | The Future of E-Commerce in Wine Feat. SGWS's Lauren Henderson and Suki Maxwell

Share The Lohr

39 minutes 17 seconds

5 months ago

Ep. 15 | The Future of E-Commerce in Wine Feat. SGWS's Lauren Henderson and Suki Maxwell

Join us as we dive into an fun challenge to find out which delivery service is the fastest: Uber Eats, Instacart, or DoorDash.

In this episode, we sit down with marketing experts Suki Maxwell and Lauren Henderson from Southern Glazer's Wine and Spirits to discuss the impact of on-demand delivery services in different markets. We explore how consumers and suppliers are navigating these platforms, the role of AI in the future of delivery services, and real-world case studies on successful digital marketing strategies.

Our guests also share their personal experiences and habits when it comes to using these delivery platforms. Tune in for a blend of fun competition and insightful discussions on the future of e-commerce and delivery services. Don't forget to grab your phones and race along with us!

Timestamps

00:00 Introduction to the Delivery Service Challenge

00:08 Discussing Personal Usage of Delivery Platforms

00:44 The Delivery Race Begins

01:06 Exploring Delivery Times and Store Selection

02:18 Personal Preferences and Platform Usability

03:12 Insights from Industry Experts

05:09 Marketing Strategies in E-commerce

08:05 Consumer Behavior and Shopping Habits

11:38 Real-time Delivery Updates

14:58 Advertising and Conversion Tactics

20:43 Convenience Story: Double Dash Delivery

21:15 First Podcast Episode Toast

21:35 Wine Pairing and Burger Talk

22:10 East Coast vs. West Coast Burger Debate

23:22 Cross-Category Partnerships

24:31 AI and Consumer Data in Shopping

25:26 On-Demand Delivery and Consumer Behavior

26:38 Wine Delivery and Vintage Discussion

27:28 Custom Partnerships and Targeted Marketing

32:56 Delivery Service Scenarios Game

Taste along:

J. Lohr Seven Oaks Cabernet Sauvignon

https://www.jlohr.com/wines/2022-seven-oaks-cabernet-sauvignon

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