In this episode of Setting the Table, Robin B sits down with Dario Herrera of Grupo Herrera Restaurants — the family behind some of the most beloved restaurant brands in Cypress and the greater Houston area.
From Alicia’s Mexican Grille to Dario’s Steakhouse & Seafood, the Herrera family has built a successful restaurant group by blending family values with a commitment to quality, smart innovation, and deep community roots.Dario shares their inspiring family restaurant success story — how his parents’ dream turned into a thriving restaurant business with seven locations, how they overcame today's hospitality industry challenges, and the marketing strategies that keep loyal guests coming back.
✨ Key Takeaways from This Episode:
✅ If you're looking for restaurant branding strategies, actionable restaurant marketing tips, or simply want inspiration from a real-world success story, this episode is packed with insights you can use immediately.
👉 Watch the full episode now to hear the full Herrera family journey — and walk away inspired to grow your own lasting restaurant brand!
To learn more about Grupo Herrera's Restaurants click the links below!