Send us a text In this episode we talk to Marzia Aricò about design leadership and Marzia shares great stories that illustrate the key to creating traction and long-term impact as a design leader. We particularly liked talking about Marzia's experience of taking design into London Business School and the challenges that she faced repositioning design as a way to generate commercial value, rather than a form of corporate entertainment or light relief. Marzia shares practical tips f...
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Send us a text In this episode we talk to Marzia Aricò about design leadership and Marzia shares great stories that illustrate the key to creating traction and long-term impact as a design leader. We particularly liked talking about Marzia's experience of taking design into London Business School and the challenges that she faced repositioning design as a way to generate commercial value, rather than a form of corporate entertainment or light relief. Marzia shares practical tips f...
Improv as a Prototype and other tactics designers need to steal from stage-craft, with Adam St John Lawrence
Service Design YAP
1 hour 3 minutes
10 months ago
Improv as a Prototype and other tactics designers need to steal from stage-craft, with Adam St John Lawrence
Send us a text In this festive bonus episode of Service Design YAP, we sit down with Adam St John Lawrence to understand how he uses tactics and techniques from theatre in his design work. Adam, the goatee sporting GOAT of Service Design, draws on an "eclectic" background that includes farming and psychology (plus some bouncing and stripping), to offer some radical challenges to design’s dusty “best practices”. He a natural raconteur who tell stories and shares insight th...
Service Design YAP
Send us a text In this episode we talk to Marzia Aricò about design leadership and Marzia shares great stories that illustrate the key to creating traction and long-term impact as a design leader. We particularly liked talking about Marzia's experience of taking design into London Business School and the challenges that she faced repositioning design as a way to generate commercial value, rather than a form of corporate entertainment or light relief. Marzia shares practical tips f...
