Think you need to post every day or go viral to succeed online? 💥 Think again.
In this episode of Seriously Social, Keith, Kaushal, and Nisha debunk the biggest myths in social media — from hashtags and Facebook to TikTok trends and posting frequency.
🎙️ Expect data, insights, and a few laughs as we separate fact from fiction in today’s digital landscape.
👉 Visit us: https://www.sociallyin.com👉 Explore our services: https://www.sociallyin.com/services👉 Learn from our blog: https://www.sociallyin.com/resources👉 Contact our team: https://www.sociallyin.com/contact
#SeriouslySocial #Sociallyin #MarketingPodcast #SocialMediaMyths #DigitalMarketing
How do you really measure the ROI of social media? 🎯
In this episode of Seriously Social, Keith, Kaushal, and Nisha unpack what social ROI means, why it matters, and how brands can prove real business impact — not just likes and views.
💡 Learn how to:
Define and track meaningful ROI
Align social goals with business outcomes
Communicate impact to stakeholders
🎧 Tune in for practical tips and real-world insights every marketer should know.
👉 Visit us: https://www.sociallyin.com
👉 Explore our services: https://www.sociallyin.com/services
👉 Learn from our blog: https://www.sociallyin.com/resources
👉 Contact our team: https://www.sociallyin.com/contact
#SeriouslySocial #SocialMediaROI #MarketingPodcast #Sociallyin
In this episode of the Seriously Social Podcast, Keith, Kaushal, and Nisha dive deep into the world of the creator economy—an ever-evolving landscape where creators build audiences, monetize their influence, and launch their own brands.From MrBeast and Emma Chamberlain to local influencers making a huge impact, we break down the history, trends, and opportunities that define today’s creator-driven market. Learn how creators make money, from brand deals and ad revenue to subscriptions and creator-led products, and why even smaller influencers can drive big results.We also share case studies from Elf Cosmetics, Chipotle, and Feastables, plus actionable tips for brands on how to leverage creators as both performance channels and content engines. Whether you’re a marketer, brand owner, or aspiring creator, this episode is packed with insights on strategy, storytelling, and scaling influence.If you want to understand how creators are shaping the future of business and media, this episode is for you.👍 Like, subscribe, and hit the bell to catch every episode of Seriously Social!At Sociallyin, we believe social media should do more than drive likes. We help brands increase engagement, build community, and strengthen brand recognition across platforms like LinkedIn, Instagram, TikTok, Facebook, and X.✨ Ready to elevate your brand with a proven social media agency partner? Let’s make it happen.
👉 Visit us: https://www.sociallyin.com👉 Explore our services: https://www.sociallyin.com/services👉 Learn from our blog: https://www.sociallyin.com/resources👉 Contact our team: https://www.sociallyin.com/contact#CreatorEconomy
#InfluencerMarketing #SocialMediaStrategy #SeriouslySocialPodcast #UGC #BrandStrategy #DigitalMarketing
Want your free social audit? Visit: https://www.sociallyin.com/Welcome to Episode 2 of Seriously Social 🎙️In this episode, Keith, Kaushal, and Nisha dive into Social Engine Optimization (Social SEO) — the art of optimizing your social profiles and content so they’re not only engaging but also discoverable. 🔍KEITH’S CHECKLIST FOR ENTERPRISE BRANDS (AS PROMISED)1. Confirm account type & visibility: professional/creator/ public2. Map topics: choose 20–50 posts that align to your SEO content clusters3. Structure posts like mini-landing pages: strong cover text, concise lead, bullet points4. Links: ensure bio & link-in-bio route to the right pages & use UTMs5. Syndication: when a post performs, create a recap on your site & embed that postWhether you’re a social media manager, marketer, or entrepreneur, this episode will help you rethink how to optimize your content for maximum visibility.👉 Tag a creator or brand that’s crushing it with social SEO in the comments!Don’t forget to like, subscribe, and hit the bell so you never miss a new episode of Seriously Social.OTHER FREE RESOURCES FROM SOCIALLYIN 👇:• Social Media Strategy Guide: https://sociallyin.com/services/social-media-strategy/• Grow Your Business on Instagram: https://sociallyin.com/blog/social-media-content-production/• Social Media Content Creation: https://sociallyin.com/blog/social-media-content-production/
Want your free social audit ? Visit: https://www.sociallyin.com/In this episode of Seriously Social, Keith, @kaushalkakadia, and Nisha unpack the rise of social commerce—from TikTok Shop dominating the market to livestream shopping changing how we buy online. They explore what’s fueling the boom, share surprising stats on buyer behavior, and reveal which brands are crushing it with shoppable content. Plus, they weigh in on the trust factor, platform-specific opportunities, and the line between entertainment and hard sell.𝗔𝗕𝗢𝗨𝗧 𝗧𝗛𝗘 𝗣𝗢𝗗𝗖𝗔𝗦𝗧:Welcome to Seriously Social, where agency founders Keith and Kaushal go deep on what’s trending in marketing and the stories behind the strategies. Hosted by Nisha, each episode mixes fresh insights, real client stories, and rapid-fire takes on the latest in social media. Brought to you by Sociallyin, a social media marketing agency helping brands create content worth talking about.OTHER FREE RESOURCES FROM SOCIALLYIN 👇:Social Media Strategy Guide: https://www.sociallyin.com/social-media-strategy
Instagram Content Ideas: https://www.sociallyin.com/instagram-content-ideas
In this episode, join Lorenzo Johnson and Kaushal Kakadia as they share their insights on Reddit’s IPO, the rise of fringe social media platforms, and the integration of AI in social media. Explore the balance between shareholder interests and user experience, the impact of shifting to paid models, and the criteria for brands considering unconventional platforms. Join the conversation to stay ahead of the curve in the evolving landscape of social media.
In this episode, join Lorenzo and Kaushal Kakadia as they share their thoughts on the looming TikTok ban, the rise of social commerce, and Social Media ROI strategies.
Discover the power of first-party data, embrace the trend towards longer content, and dive into the essence of authenticity in the digital realm.
Join the conversation to stay ahead of the curve in leveraging these trends for business success.
In this episode, join Lorenzo and Kaushal as they unpack the latest social media updates and insights, explore Amazon's potential social platform, YouTube Shorts' continued relevance, and the concept of surprise and delight strategy in marketing.
Discover the concept of surprise and delight strategy in social media marketing and its role in building brand loyalty. Dive into the analysis of Super Bowl commercials and how brands leverage social media trends to create impactful advertisements.
Join the conversation to gain insights into the intersection of social media and branding, and how businesses can capitalize on these trends for success.
In this episode, delve into 2023's pivotal lessons with Kaushal and Lorenzo. From the resurgence of organic social media to the surge in short-form videos, explore key trends shaping 2024. Gain insights on AI integration, mental health awareness, and privacy concerns while discovering tips for business success on social media. Join the conversation for insights into navigating the ever-evolving social media landscape and thriving in 2024.
In this episode, Lorenzo, Kaushal, and special guest Andrew Eklund explore the impact of AI on businesses, employment, its evolving dynamics with human interaction, and its role in precision marketing.
In this episode, Kaushal and Lorenzo delve into a variety of topics, including the Meta Connect Conference 2023, advancements in AI implementation on social platforms and six quick tips for businesses to thrive on social media.
Welcome to "Seriously Social," a podcast hosted by Kaushal Kakadia and Lorenzo Johnson.
In this episode, Lorenzo and Kaushal delve into a variety of pressing issues and captivating advancements in the realm of social media.
Join the conversation as they share their insights on Elon Musk's controversial stance on free speech, the game-changing AI features coming to LinkedIn, and effective TikTok strategies for success.
Stay tuned as they provide valuable insights and expert opinions on this evolving social media landscape. Whether you're a seasoned marketer or just getting started, this episode offers a wealth of knowledge to help you navigate the ever-changing world of social media.
Introducing "Seriously Social" - a podcast hosted by Kaushal Kakadia and Lorenzo Johnson, where they dive into the ever-evolving world of social media platforms, AI, and how brands leverage influencers and creators.
In this episode Kaushal and Lorenzo, provide valuable discussions around those topics and other insightful ideas
Join Kaushal Kakadia and Lorenzo Johnson on "Seriously Social" as they navigate the dynamic world of social media and AI, providing insights, updates, and practical strategies for businesses, brands, and individuals.
Stay ahead of the curve and uncover the latest trends shaping the social media landscape.
Don't miss out on this podcast episode that combines industry expertise with engaging discussions.
Welcome to "Seriously Social," a podcast hosted by Kaushal Kakadia and Lorenzo Johnson.
In this episode, they dive into the dynamic world of social media, exploring current happenings, noteworthy brands, and the essential lessons learned from entrepreneurship. They also discuss the impact of social media on perspectives, the significance of targeting and creativity, and provide insights into effective marketing strategies.
Join them as they share valuable lessons and insights gained as business owners, examining the influence of fear and the power of positivity.
Don't miss this engaging and informative episode that offers a fresh perspective on social media and entrepreneurship.
Welcome to "Seriously Social," a podcast hosted by Kaushal Kakadia and Lorenzo Johnson.
In this episode Lorenzo and Kaushal discuss some of the hottest topics, trends and exciting developments in the world of social media. Their initial thoughts on Threads, its potential and strategic use for brands.
Providing valuable insights into the evolving social media landscape, impact of Barbie's nostalgic marketing success, and the opportunities for brands and creators in the ever-growing TikTok ecosystem
From Twitter's future when Elon Musk's acquisition to the looming TikTok Ban.
Kaushal and Lorenzo of Sociallyin cover a range of topics in this Seriously Social Podcast episode, including the role of AI and chatbots and navigating layoffs and company culture.
Kaushal and Lorenzo of SociallyIn discuss what’s trending and significant industry updates in the big platforms in social media from Meta, Tiktok, Youtube, and Twitter) in the latest episode of Seriously Social Podcast!
Greg McCarthy took one of the first college-level social media classes offered back in 2013 and from there his career took flight. Listen to Greg discuss how he turned an internship into an opportunity that set his career on the path he is on today.
Alana Sharp dives into the ins and outs of being the social media director at Church of the Highlands in the latest episode of the Seriously Social Podcast!