Is it possible to be an entrepreneur and have serenity?
Successful business owners challenge the idea that these two entities cannot co-exist with lively discussions of real-life business woes, their secrets to success, and where they land on the path to finding serenity in both their business and personal lives!
Who are the voices in the podcast? A group of business owners with diverse skill sets coming together to share stories of starting their businesses, as well as their successes and challenges, all in hopes of imparting knowledge and inspiration, and a chance to feel connected with others.
Our podcast features a panel of six, charismatic women: an accountant, a lawyer, two grant specialists (tax credits and government grants), a risk and finance consultant, and a marketing expert.
Our virtual fireside-chat style is casual, yet informative, while we address a wide range of topics and questions from entrepreneurs who don’t know where to turn to for direction.
Drawing from our real-world experiences in the often daunting world of entrepreneurship, we provide resources and advice for business owners. Whether you are in the early planning stages, you run a well-established business or you are looking to expand your operation, we can provide you with the guidance to thrive in these ever-changing times.
Our podcast is a forum to give back and help our community of amazing entrepreneurs while we aspire to achieve the elusive notion of “Serenity Now”.
All content for Serenity Now for Entrepreneurs is the property of serenitynowforentrepreneurs and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Is it possible to be an entrepreneur and have serenity?
Successful business owners challenge the idea that these two entities cannot co-exist with lively discussions of real-life business woes, their secrets to success, and where they land on the path to finding serenity in both their business and personal lives!
Who are the voices in the podcast? A group of business owners with diverse skill sets coming together to share stories of starting their businesses, as well as their successes and challenges, all in hopes of imparting knowledge and inspiration, and a chance to feel connected with others.
Our podcast features a panel of six, charismatic women: an accountant, a lawyer, two grant specialists (tax credits and government grants), a risk and finance consultant, and a marketing expert.
Our virtual fireside-chat style is casual, yet informative, while we address a wide range of topics and questions from entrepreneurs who don’t know where to turn to for direction.
Drawing from our real-world experiences in the often daunting world of entrepreneurship, we provide resources and advice for business owners. Whether you are in the early planning stages, you run a well-established business or you are looking to expand your operation, we can provide you with the guidance to thrive in these ever-changing times.
Our podcast is a forum to give back and help our community of amazing entrepreneurs while we aspire to achieve the elusive notion of “Serenity Now”.
From Launch to Exit: A Serial Founder's Survival Guide
Serenity Now for Entrepreneurs
31 minutes 54 seconds
8 months ago
From Launch to Exit: A Serial Founder's Survival Guide
The middle of a marathon is where dreams go to die. Startups are exactly the same.
Serial entrepreneur Craig Martin has launched 6 tech startups over two decades, and his candid insights on the recent Serenity Now for Entrepreneurs podcast are pure gold for founders.
While everyone loves the excitement of launch day, Craig reveals the often-overlooked fundamentals that determine whether you'll make it to the finish line:
The first call you make matters: Most founders race to product development, but Craig insists your first two calls should be to a corporate lawyer and accountant. The structure you choose on day one determines your freedom years later.
The unconventional funding roadmap: Before approaching VCs, Craig leveraged creative grant programs that required zero equity dilution to fund his MVPs. Only then did he approach larger investors with proof of concept.
The question that saved his companies was, "What's your number?" Craig asked every potential co-founder for their specific selling price before partnering. This "philosophical alignment" prevented countless founder disputes when acquisition offers arrived.
The silent saboteur: "People go crazy when there's money on the table." Craig's most valuable advice? Keep potential acquisitions completely confidential, even from your team, until the paperwork is signed.
For every founder who's felt the mid-journey exhaustion of building something from nothing, this conversation offers both tactical wisdom and the reassurance that yes, there is a finish line.
Listen to the full Serenity Now podcast episode to hear Craig's unfiltered reality of startup life—from protecting your IP to knowing exactly when it's time to move on to your next venture.
Serenity Now for Entrepreneurs
Is it possible to be an entrepreneur and have serenity?
Successful business owners challenge the idea that these two entities cannot co-exist with lively discussions of real-life business woes, their secrets to success, and where they land on the path to finding serenity in both their business and personal lives!
Who are the voices in the podcast? A group of business owners with diverse skill sets coming together to share stories of starting their businesses, as well as their successes and challenges, all in hopes of imparting knowledge and inspiration, and a chance to feel connected with others.
Our podcast features a panel of six, charismatic women: an accountant, a lawyer, two grant specialists (tax credits and government grants), a risk and finance consultant, and a marketing expert.
Our virtual fireside-chat style is casual, yet informative, while we address a wide range of topics and questions from entrepreneurs who don’t know where to turn to for direction.
Drawing from our real-world experiences in the often daunting world of entrepreneurship, we provide resources and advice for business owners. Whether you are in the early planning stages, you run a well-established business or you are looking to expand your operation, we can provide you with the guidance to thrive in these ever-changing times.
Our podcast is a forum to give back and help our community of amazing entrepreneurs while we aspire to achieve the elusive notion of “Serenity Now”.
