In this episode of the SEO for Ecommerce Podcast, we dive into the complexities of International SEO with Natalia Witczyk, founder of Mosquita Digital, exploring what it takes to succeed in multiple markets. We discuss: ✔️ How to determine if a business is ready for international expansion✔️ The importance of market-specific keyword research and content localisation✔️ Why hreflang tags matter and common technical pitfalls to avoid✔️ The impact of domain strategy on global branding and SEO✔️ Challenges in tracking and interpreting analytics across different regions