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Senator, We Run Ads
Mark McCammon
21 episodes
3 days ago
Senator, We Run Ads is all about paid and organic social media. I'll be pulling back Social Media's curtain of success & uncovering how to build a loyal & targeted following. I'm unveiling tricks and tips to creating attention-worthy ads and posts. These 4 words; Senator, We Run Ads, came from a response Mark Zuckerberg made when asked by Senator Orrin Hatch, during a congressional hearing, how Facebook makes any money if they don't charge its users. This podcast is not about making fun of the Senator's understanding of online advertising, although his question was hilarious.
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Marketing
Business
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All content for Senator, We Run Ads is the property of Mark McCammon and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Senator, We Run Ads is all about paid and organic social media. I'll be pulling back Social Media's curtain of success & uncovering how to build a loyal & targeted following. I'm unveiling tricks and tips to creating attention-worthy ads and posts. These 4 words; Senator, We Run Ads, came from a response Mark Zuckerberg made when asked by Senator Orrin Hatch, during a congressional hearing, how Facebook makes any money if they don't charge its users. This podcast is not about making fun of the Senator's understanding of online advertising, although his question was hilarious.
Show more...
Marketing
Business
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16: How to Calculate YOUR Engagement Rate
Senator, We Run Ads
4 minutes 14 seconds
6 years ago
16: How to Calculate YOUR Engagement Rate

Ever wanted to know what your Instagram engagement rate is? Are you looking to reach out and impress a brand with the hopes of being an influencer for a product or service? If you answered yes to any of these questions, then this episode is for you. I share in this episode two types of engagement rate calculations that will show how well your content is performing over time.  1. Follower Count based Engagement Rate: ((Likes + Comments) / Follower Count) * 100 = Engagement Rate % of 1 post.  2. Impression Count based Engagement Rate: ((Likes + Comments) / Impressions) * 100 = Engagement Rate % of 1 post. I walk you through how to calculate the engagement rates of more than one post in this episode by taking the average of however many posts you want to use in the calculation. Don't hesitate to reach out to me on Instagram @instaunveiled or shoot me an email: instagramunveiled@gmail.com if you have any questions or feedback. 

Senator, We Run Ads
Senator, We Run Ads is all about paid and organic social media. I'll be pulling back Social Media's curtain of success & uncovering how to build a loyal & targeted following. I'm unveiling tricks and tips to creating attention-worthy ads and posts. These 4 words; Senator, We Run Ads, came from a response Mark Zuckerberg made when asked by Senator Orrin Hatch, during a congressional hearing, how Facebook makes any money if they don't charge its users. This podcast is not about making fun of the Senator's understanding of online advertising, although his question was hilarious.