
About the episode:
In this episode, Michael and Jordan dive into the practical side of sales enablement and how to actually tie it to revenue impact. They discuss why enablement teams should own specific numbers like ramp metrics and pipeline generation, how to create real-world certifications that reps can immediately apply, and why adapting to modern buying behaviors is more crucial than ever in today's AI-driven sales environment.
About the guest:
Jordan Timothy is a seasoned sales professional turned enablement leader with experience across companies like InsideSales, Pluralsight, Chargebee, and now Semrush as their enablement expert. With deep roots in sales and a passion for leveraging AI and data science to drive results, Jordan focuses on tying enablement directly to revenue impact through metrics like ramp time, pipeline generation, and deal velocity
Where to find Jordan Timothy:
LinkedIn: https://www.linkedin.com/in/jordan-timothy-35814770/
Where to find Michael (Founder & CEO @ SellMeThisPen AI):
Email: michael@sellmethispen.ai
LinkedIn https://www.linkedin.com/in/michaelocean/
Try SellMeThisPen AI @ https://www.sellmethispen.ai/
🌟 SellMeThisPen AI is the only all-in-one AI sales coaching platform that helps sellers in every step of their journey.
Before client calls - Role-play realistic sales conversations with AI to perfect your pitch and practice objection handling, without burning precious leads.
During client calls - Receive real-time guidance to handle objections consistently and get reminded to ask the right questions so you can win deals faster.
After client calls - Get unbiased feedback so you can improve next time. And it doesn't stop there—SMTP takes care of your notes and CRM updates so you can focus on selling instead of admin work.