"Sell the Sizzle," hosted by sales veteran Mick Holly, focuses on the art of selling benefits over features, offering insights for a range of professionals.
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"Sell the Sizzle," hosted by sales veteran Mick Holly, focuses on the art of selling benefits over features, offering insights for a range of professionals.
In today's episode is nothing short of thrilling. We're diving into the elusive world of securing a meeting with the top brass, the big cheese, the CEO.
In the vast realm of sales, it's often the ultimate decision-maker, the CEO, who holds the keys to success. But reaching this elusive figure can be as challenging as hunting a lion in the African savannah. They're highly protected by gatekeepers, hidden contact information, and a relentless schedule.
Sell the Sizzle
"Sell the Sizzle," hosted by sales veteran Mick Holly, focuses on the art of selling benefits over features, offering insights for a range of professionals.
