This podcast episode from Sell Smart: The Luxury Seller’s Playbook, hosted by real estate strategist Justin R. Harris, outlines “The Top 5 Mistakes Luxury Sellers Make.” Harris emphasizes that selling a luxury home requires a strategic and business-minded approach, rather than relying on emotion or personal connections. Key errors include mistaking high personal value for market price, hiring inexperienced agents, neglecting professional presentation, assuming the market will do all the work, and allowing personal ego to impede the sale. The episode’s core purpose is to equip luxury homeowners with the knowledge to avoid these costly missteps and achieve optimal sales through informed decision-making and expert guidance.