In this episode, I talk about proactive marketing — not sitting around waiting for leads, but building systems that bring them to you over time. I break down two long-term plays that every business owner should be thinking about: the Dream 100 strategy and building your newsletter and waitlist. They’re separate ideas, but they work beautifully together. The Dream 100 is all about identifying your ideal clients, referral partners, and big opportunities — and finding ways to stay top-of-mind wi...
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In this episode, I talk about proactive marketing — not sitting around waiting for leads, but building systems that bring them to you over time. I break down two long-term plays that every business owner should be thinking about: the Dream 100 strategy and building your newsletter and waitlist. They’re separate ideas, but they work beautifully together. The Dream 100 is all about identifying your ideal clients, referral partners, and big opportunities — and finding ways to stay top-of-mind wi...
Why Booking a Holiday Could Be the Best Business Decision You Make (#89)
Self Maid
21 minutes
2 months ago
Why Booking a Holiday Could Be the Best Business Decision You Make (#89)
I used to think I couldn’t take time off until my business was “ready.” The problem is, it’s never really ready — unless you give yourself a reason to make it happen. In this episode, I talk about why booking a holiday in advance can actually be one of the best business decisions you’ll ever make. When there’s a fixed date on the calendar, Parkinson’s Law kicks in — work expands to fill the time you give it. Suddenly, you’re forced to systemise, delegate, and get the important things done fas...
Self Maid
In this episode, I talk about proactive marketing — not sitting around waiting for leads, but building systems that bring them to you over time. I break down two long-term plays that every business owner should be thinking about: the Dream 100 strategy and building your newsletter and waitlist. They’re separate ideas, but they work beautifully together. The Dream 100 is all about identifying your ideal clients, referral partners, and big opportunities — and finding ways to stay top-of-mind wi...
