In this episode of 'Secrets to Accelerated Growth,' Adele Crane of Sales Focus Advisory discusses key actions sales leaders must take to achieve accelerated growth in today's market. Speaking with Peter Carey, Crane emphasizes the importance of strategy implementation led by sales leaders and the critical role of validation in ensuring that strategies are feasible and cost-effective. She highlights the need for detailed planning and the integration of sales operations personnel to manage complex administrative tasks and facilitate seamless cooperation between sales and marketing.

Crane also discusses the challenges of balancing customer service with sales tasks and offers insights into capacity management, territory planning, and the alignment between sales and marketing for optimal results.