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Search Laboratory Podcast
Search Laboratory
13 episodes
4 days ago
Get the latest digital marketing insights from the Search Laboratory podcast.
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Marketing
Business
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All content for Search Laboratory Podcast is the property of Search Laboratory and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Get the latest digital marketing insights from the Search Laboratory podcast.
Show more...
Marketing
Business
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The challenges in travel marketing and the road to digital maturity
Search Laboratory Podcast
47 minutes 29 seconds
3 years ago
The challenges in travel marketing and the road to digital maturity

In this episode, we are joined by Sarah Fowler, Head of Brand & Acquisition at Riviera Travel, and Lennert De Jong, President at Planet and former CCO at citizenM Hotels. Together they reflect on the turbulence the pandemic caused for the travel, tourism and hospitality sector and how they dealt with the disruption. The team explore the challenges and opportunities the travel industry faces as it gets back on its feet, how to build a strategy to scale activity as demand increases, and how you can shift your business towards digital maturity.

Search Laboratory Podcast
Get the latest digital marketing insights from the Search Laboratory podcast.