n Episode 7 of the Search Insights Academy podcast, J and Mini break down what separates outdated link-building tactics from what actually drives results in 2025. Learn how to move beyond volume-based strategies and embrace a smarter, more sustainable approach using Digital PR, multi-touch outreach, AI-assisted prospecting, and ethical link acquisition.

We cover:

The true cost of quality backlinks (guest posts, PR, and paid insertions)

Why Digital PR outperforms traditional outreach (and how to get started)

The power of multi-touch follow-ups (+160% response rate)

Broken link building, competitor link gap analysis, and AI-powered tools

Risk mitigation strategies after Google’s 2024 spam updates

A 12-month implementation roadmap for long-term success

Whether you're an in-house SEO, agency lead, or startup founder, this episode gives you the blueprint to build links that actually move rankings, drive referral traffic, and build brand authority.

👉 Read the full article at Search Insights Academy: searchinsightsacademy.com/advanced-link-building-strategies