Gen Z in Hospitality: What Hotels Must Change to Survive Are hotels still built for a generation that’s already left the chat? In this eye-opening conversation, hospitality educator Mauricio Schüler talks with Benoît Vancauwenberghe, a marketing strategist and generational expert who has spent 20 years helping global brands understand youth culture. Together, they unpack why Gen Z looks at work—and travel—so differently, and why most hotel structures, hierarchies, and training models feel lik...
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Gen Z in Hospitality: What Hotels Must Change to Survive Are hotels still built for a generation that’s already left the chat? In this eye-opening conversation, hospitality educator Mauricio Schüler talks with Benoît Vancauwenberghe, a marketing strategist and generational expert who has spent 20 years helping global brands understand youth culture. Together, they unpack why Gen Z looks at work—and travel—so differently, and why most hotel structures, hierarchies, and training models feel lik...
Sabine Holtkamp | Better Strategies for Direct Booking
Schulering HUB Talking Hospitality Podcast
39 minutes
5 months ago
Sabine Holtkamp | Better Strategies for Direct Booking
In this episode of the Schulering Hub Talking Hospitality podcast, Mauricio speaks with Sabine Holtkamp about the intersection of AI and hospitality, particularly focusing on how hotels can leverage technology to increase direct bookings. Sabine shares her journey in the hospitality industry, her transition to digital solutions, and the launch of her startup, Book Better Direct. The conversation delves into the role of online travel agents (OTAs), the impact of the Digital Market Act, a...
Schulering HUB Talking Hospitality Podcast
Gen Z in Hospitality: What Hotels Must Change to Survive Are hotels still built for a generation that’s already left the chat? In this eye-opening conversation, hospitality educator Mauricio Schüler talks with Benoît Vancauwenberghe, a marketing strategist and generational expert who has spent 20 years helping global brands understand youth culture. Together, they unpack why Gen Z looks at work—and travel—so differently, and why most hotel structures, hierarchies, and training models feel lik...