If you’re obsessed with improving—even when no one’s watching—this episode is for you. I sat down with Nathan Hoffman, founder of Only Up, to explore what it really means to live with intention and keep climbing. We get into the mindset of being a go-getter without losing your soul, how to align your habits with your higher purpose, and why authenticity—not ego—is the new status symbol. From Jewish identity to fitness, branding to belief, this one is about building the version of yourself you were meant to become.
Nathan Hoffman is the founder and CEO of Only Up, a coaching platform that helps observant men become clear, confident, and aligned with their purpose. He blends faith, fitness, and personal growth to guide others toward disciplined and meaningful lives. His content and coaching inspire a new generation of leaders to grow with humility, direction, and strength.
Learn More About Nathan’s Journey: https://www.onlyup.me/
Summary:
00:00 Introduction to Growth and Transformation
03:38 Defining the Go-Getter Mentality
06:37 Exploring Jewish Identity and Spiritual Growth
08:46 Fitness and Health in the Jewish Community
11:11 Balancing Satisfaction and Ambition in Life
14:09 The Importance of Personal Branding and Self-Representation
16:59 Achieving Fitness Goals Without Ego
20:22 Navigating Business Goals and Spiritual Connection
23:13 Pursuing the Best Version of Yourself
24:17 Balancing Business and Personal Life
27:18 The Importance of Habits
29:14 Coaching Philosophy and Authenticity
32:53 Building a Personal Brand
36:19 Authenticity in the Age of Social Media
42:00 Final Thoughts and Call to Action
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