
Belle Gibson was one of the first mega influencers in 2013. Belle launched an app called, The Whole Pantry where she falsely claimed her recipes cured her cancer. In 2015 Belle was exposed for never having any of the cancers she claimed, and soon her empire crumbled. Listen to find out why you should always be cautious when it comes to wellness influencers. For more insight check out the links below.
References
“The Shocking Story of the Rise and Fall of Instagram's First Super-Influencer Belle Gibson'' must have been removed from YouTube, but you can watch the 60 Minutes interview here https://www.youtube.com/watch?v=tCN2Uvyz72k or through BBC's documentary the Bad Influencer via a paywall here https://www.bbcselect.com/watch/bad-influencer-the-great-insta-con/
Amazon review of the Whole Pantry cookbook (the book has been removed from purchasing)
https://www.amazon.com/The-Whole-Pantry/dp/0718180410/ref=sr_1_1?keywords=the+whole+pantry+belle+gibson&qid=1654520160&sprefix=the+whole+pantry%2Caps%2C214&sr=8-1
Media/News Articles used for reference
https://www.bbc.co.uk/bbcthree/article/b2538e04-87f5-4af5-bd6f-f6cf88b488c4
https://www.theguardian.com/australia-news/2021/may/21/cancer-con-woman-belle-gibsons-home-raided-to-try-to-recoup-unpaid-fines
https://www.abc.net.au/everyday/belle-gibson-fake-online-personas/100304696
https://en.wikipedia.org/wiki/Belle_Gibson