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Scaling Up B2B SaaS & PaaS with salesXchange
Nigel Maine
41 episodes
9 months ago
Probably the most significant show so far as we talk about what we've learned about B2B new business development during this year.We maintain, 'if you do what you've always done, you'll get what you've always got'. B2Bs have been misled to follow big tech and over the years new business development has been handed over to marketing, who have never sold direct or communicated direct to decision makers, yet they have been driving all activity that determines new sales.Pipelines have dimini...
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Marketing
Business,
Entrepreneurship
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Probably the most significant show so far as we talk about what we've learned about B2B new business development during this year.We maintain, 'if you do what you've always done, you'll get what you've always got'. B2Bs have been misled to follow big tech and over the years new business development has been handed over to marketing, who have never sold direct or communicated direct to decision makers, yet they have been driving all activity that determines new sales.Pipelines have dimini...
Show more...
Marketing
Business,
Entrepreneurship
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/40/84/59/408459d4-36ce-86b0-8d24-12c50b498a4c/mza_15337906545661876058.jpg/600x600bb.jpg
The Quest to Systemise B2B Sales - The SalesXchange Story #07
Scaling Up B2B SaaS & PaaS with salesXchange
1 hour 30 minutes
1 year ago
The Quest to Systemise B2B Sales - The SalesXchange Story #07
The most popular page on most business websites is the About Us page. The reason being, browsers, prospects, i.e., potential customers want to know who the people are who they might decide to buy from.This doesn’t mean it’s another opportunity to pitch the company. You already do that on your sales pages and throughout your website – I hope you do anyway!Join me in this week’s live show where I walk you through my journey from starting out in technology sales in London’s West End through to w...
Scaling Up B2B SaaS & PaaS with salesXchange
Probably the most significant show so far as we talk about what we've learned about B2B new business development during this year.We maintain, 'if you do what you've always done, you'll get what you've always got'. B2Bs have been misled to follow big tech and over the years new business development has been handed over to marketing, who have never sold direct or communicated direct to decision makers, yet they have been driving all activity that determines new sales.Pipelines have dimini...