In this episode, Leisa Pickles talks about sales outreach communications and how Business Owners need to be able to articulate who they are and what their business does in a succinct way to grab the attention of their audience.
Leisa focuses on three communication channels: Telephone, email and face to face and offers advice on how Small Business owners can set themselves up for success when using these communications.
Leisa provides 5 top tips for Small Business owners to take on board when making sales outreach calls which will help them be more confident on the phone when prospecting.
Leisa also gives tips on how to structure email communications with some ideas for subject areas to ensure email communications are well thought out, relevant and help to build a compelling reason to buy.
In this episode, Leisa also talks about the importance of a clear, well planned and concise elevator pitch which is essential when networking and meeting new customers, clients and collaborators.
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