Establishing yourself as an expert in your field is crucial for attracting clients and growing your business.
In this episode, Leisa & Vic delve into the steps small business owners can take to become the go-to expert in their industry.
These steps include:
➡️The significance of understanding your target audience and tailoring messaging to resonate with them
➡️How to effectively communicate changes in business and branding
➡️How to use tools like Answer the Public and Perplexity.ai to generate content ideas and rephrase existing content
➡️The importance of being transparent and proactive in communicating changes to avoid confusion. –––––––– Connect with your Hosts:
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