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Know Your Value Gap – Why Your Business Isn’t Worth What You Think with Alejandra Santos
Scale to Exit™ with Alejandra Santos
17 minutes 21 seconds
4 months ago
Know Your Value Gap – Why Your Business Isn’t Worth What You Think with Alejandra Santos
In this solo episode, I dive into one of the most misunderstood but critical topics for any business owner: valuation. You might think your business is worth $5M, but is it really? I’m breaking down what drives business value, the most common gaps between perceived and actual worth, and how to identify the blind spots that are silently hurting your valuation.