In the SBR - Author's Podcast, host Tom Fox visits with authors who write about business ethics, leadership, and compliance issues. This podcast is part of his Sunday Book Review podcast, where Tom reviews books weekly for compliance professionals. This podcast will take a deep dive into books relevant to the compliance professional and make for a more leisurely chat with the authors about why they wrote their books, the details in the book, and, most importantly, what skills they will bring to the compliance professional.
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In the SBR - Author's Podcast, host Tom Fox visits with authors who write about business ethics, leadership, and compliance issues. This podcast is part of his Sunday Book Review podcast, where Tom reviews books weekly for compliance professionals. This podcast will take a deep dive into books relevant to the compliance professional and make for a more leisurely chat with the authors about why they wrote their books, the details in the book, and, most importantly, what skills they will bring to the compliance professional.
Estelle Erasmus on Author Branding: Building Trust Through Consistent Content
SBR - Author's Podcast
21 minutes
1 year ago
Estelle Erasmus on Author Branding: Building Trust Through Consistent Content
Welcome to the Sunday Book Review and the Authors Podcast! Don’t miss out on this episode of SBR-Author’s Podcast, where Tom sits down with Estelle Erasmus, who talks about the craft of writing and her passion for helping writers ‘get noticed’.
Estelle Erasmus is a highly experienced magazine editor, journalist, and award-winning educator with over three decades in the industry. She has served as the editor in chief of five national consumer publications and is recognized for her teaching excellence at NYU. Erasmus strongly emphasizes the importance of honing one’s writing craft, whether it be essays, articles, or books. She believes in learning from experts, attending conferences, and utilizing resources such as books and podcasts to improve her writing skills. Drawing from her own experiences, she highlights the value of seeking guidance from seasoned individuals to effectively engage readers and enhance storytelling techniques. Through her book “Writing That Gets Noticed,” her podcast “Freelance Writing Direct,” and her coaching services, Erasmus aims to empower writers to find their voice, become better storytellers, and ultimately get published. Her dedication to helping writers succeed is evident in her commitment to providing valuable resources and personalized feedback to aspiring authors.
Key Highlights Include:
Crafting Compelling Writing for Publication Success
Building Trust Through Consistent Author Content
Crafting Unique Stories to Connect with Readers
Mentorship and Craft: Estelle Erasmus’s Influence
Resources:
Estelle Erasmus on Linkedin
Writing That Gets Noticed
Freelance Writing Direct Podcast
Tom Fox
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YouTube
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LinkedIn
SBR - Author's Podcast
In the SBR - Author's Podcast, host Tom Fox visits with authors who write about business ethics, leadership, and compliance issues. This podcast is part of his Sunday Book Review podcast, where Tom reviews books weekly for compliance professionals. This podcast will take a deep dive into books relevant to the compliance professional and make for a more leisurely chat with the authors about why they wrote their books, the details in the book, and, most importantly, what skills they will bring to the compliance professional.
