SBJ On Stage is where the most impactful conversations in sports and business leadership get a second spotlight. Recorded live at Sports Business Journal’s industry events and presented with fresh context, each episode offers exclusive access to the insights, strategies and personal stories of the executives, entrepreneurs and visionaries shaping the future of sports. SBJ On Stage delivers candid conversations with real impact — giving listeners a front-row seat to leadership in motion. Look for new episodes every Tuesday.
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SBJ On Stage is where the most impactful conversations in sports and business leadership get a second spotlight. Recorded live at Sports Business Journal’s industry events and presented with fresh context, each episode offers exclusive access to the insights, strategies and personal stories of the executives, entrepreneurs and visionaries shaping the future of sports. SBJ On Stage delivers candid conversations with real impact — giving listeners a front-row seat to leadership in motion. Look for new episodes every Tuesday.
Roger Goodell: Conversation with Commissioner on NFL powerhouse status
SBJ On Stage
30 minutes 1 second
2 weeks ago
Roger Goodell: Conversation with Commissioner on NFL powerhouse status
In this episode of On Stage, NFL Commissioner Roger Goodell joins Neil Reynolds, presenter of the NFL on Sky Sports, for an in-depth conversation about the league’s global ambitions and evolving strategy. Recorded on October 2, 2025, at Leaders Week London—hosted by SBJ’s sister company Leaders in Sport at Allianz Stadium—Goodell shares his perspective on expanding the NFL’s international footprint, fostering fan engagement, and the evolving business of football.
Key discussion points include:
- Global Growth Strategy: How the NFL is deepening its roots in Europe through international games, partnerships, and local fandom.
- Media & Technology: The league’s evolving broadcast and digital strategy to reach the next generation of fans worldwide.
- Player Health & Safety: Continued efforts to innovate equipment, protocols, and education to protect players at every level.
- Leadership & Legacy: Goodell’s reflections on leading through change and building an enduring, global brand for the future.
It’s a candid, forward-looking conversation with one of the most influential executives in world sport—offering lessons in leadership, growth, and global vision.
SBJ On Stage
SBJ On Stage is where the most impactful conversations in sports and business leadership get a second spotlight. Recorded live at Sports Business Journal’s industry events and presented with fresh context, each episode offers exclusive access to the insights, strategies and personal stories of the executives, entrepreneurs and visionaries shaping the future of sports. SBJ On Stage delivers candid conversations with real impact — giving listeners a front-row seat to leadership in motion. Look for new episodes every Tuesday.
