In this episode of Savvy Marketing for Small Business, Samantha breaks down how to create holiday marketing that converts—without feeling pushy or salesy. She shares practical, heart-centered strategies like building themed gift guides, running gratitude campaigns, and offering VIP perks that make customers feel appreciated instead of pressured. You’ll learn how to shift from “selling” to “serving,” stay authentic to your brand, and build genuine connections that lead to loyal cus...
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In this episode of Savvy Marketing for Small Business, Samantha breaks down how to create holiday marketing that converts—without feeling pushy or salesy. She shares practical, heart-centered strategies like building themed gift guides, running gratitude campaigns, and offering VIP perks that make customers feel appreciated instead of pressured. You’ll learn how to shift from “selling” to “serving,” stay authentic to your brand, and build genuine connections that lead to loyal cus...
The Psychology of Consumer Behavior — Understanding Buying Triggers (61)
Savvy Marketing for Small Business
14 minutes
1 week ago
The Psychology of Consumer Behavior — Understanding Buying Triggers (61)
In this episode of Savvy Marketing for Small Business, Samantha breaks down the psychology behind why people buy — and how understanding these behaviors can completely transform your marketing results. From emotional connection and social proof to authority, reciprocity, and FOMO, she uncovers the five biggest buying triggers that influence your audience’s decisions. You’ll walk away with simple, actionable strategies to weave these triggers into your posts, emails, and offers to ...
Savvy Marketing for Small Business
In this episode of Savvy Marketing for Small Business, Samantha breaks down how to create holiday marketing that converts—without feeling pushy or salesy. She shares practical, heart-centered strategies like building themed gift guides, running gratitude campaigns, and offering VIP perks that make customers feel appreciated instead of pressured. You’ll learn how to shift from “selling” to “serving,” stay authentic to your brand, and build genuine connections that lead to loyal cus...
