
Frank and Christina hit the floor at the New Jersey Conference for Women and stumble upon something unexpected: a colorful booth called Know Your Color. Behind it is author and entrepreneur Shikha Bajaj, whose book and movement are helping people discover their true selves through the power of “color.”
Shikha shares her incredible journey from New Delhi to New York City - arriving with two suitcases, $200, and two million dreams. She opens up about the struggles of assimilation, the wake-up call of the pandemic, and how she turned hardship into a mission to help others uncover who they really are, embrace their unique strengths, and share them with the world.
The conversation dives into Shikha’s philosophy of:
Knowing Your Color
Embracing Your Color
Spreading Your Color
as well as the importance of mentorship, and how redefining success can lead to joy, not just achievement. Plus, there’s plenty of classic Sasso banter, from funeral haircuts to funeral suit secrets, that keeps things fun and unexpected.
Get Shikha’s book, and Power Kits at OwnYourColor.com.