In this last podcast, Peter asks two experts, Tom Van de Weghe and Fijoy Vadakkumpadan, to share their view on the current infodemic. Today, one cannot even be sure of what’s real and what not. Where (most) media used to inform us, we are now bombarded with disinformation through social media.
So that’s why for this podcast we invited Tom Van de Weghe, journalist for Belgian national television and AI expert, explaining the roots of the problem and how individuals and companies can battle fake news.
Next to Tom, Fijoy Vadakkumpadan, manager Computer Vision at SAS, talks about the interpretation of information and how it can be used for decisioning. He offers cases and examples and shares how organizations have used data science to battle disinformation, inside and outside their structures.
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In this last podcast, Peter asks two experts, Tom Van de Weghe and Fijoy Vadakkumpadan, to share their view on the current infodemic. Today, one cannot even be sure of what’s real and what not. Where (most) media used to inform us, we are now bombarded with disinformation through social media.
So that’s why for this podcast we invited Tom Van de Weghe, journalist for Belgian national television and AI expert, explaining the roots of the problem and how individuals and companies can battle fake news.
Next to Tom, Fijoy Vadakkumpadan, manager Computer Vision at SAS, talks about the interpretation of information and how it can be used for decisioning. He offers cases and examples and shares how organizations have used data science to battle disinformation, inside and outside their structures.
SAS Virtual Fridays - Thriving in the Never Normal #3 with Steven Van Belleghem and Steven Hofmans
SAS Podcast
26 minutes 39 seconds
5 years ago
SAS Virtual Fridays - Thriving in the Never Normal #3 with Steven Van Belleghem and Steven Hofmans
Now that the shopping experience has drastically changed, the bol.coms and Amazons of these worlds are companies whose financial estimates have improved since the start of the year.
More and more commercial approaches involve filters and subscription models. Think about bots like Alexa and Google Home, or food-box subscriptions. This results in customer relationships becoming increasingly complex and uncertain.
Steven Van Belleghem explains the three best practices brands should follow to stay relevant and visible: transactional convenience, emotional convenience and helping customers save the world. Steven Hofmans explains how data and analytics can help create this transactional & emotional convenience.
The combination between customer-centric thinking, the latest technologies and the human touch is the guiding principle in today’s podcast.
SAS Podcast
In this last podcast, Peter asks two experts, Tom Van de Weghe and Fijoy Vadakkumpadan, to share their view on the current infodemic. Today, one cannot even be sure of what’s real and what not. Where (most) media used to inform us, we are now bombarded with disinformation through social media.
So that’s why for this podcast we invited Tom Van de Weghe, journalist for Belgian national television and AI expert, explaining the roots of the problem and how individuals and companies can battle fake news.
Next to Tom, Fijoy Vadakkumpadan, manager Computer Vision at SAS, talks about the interpretation of information and how it can be used for decisioning. He offers cases and examples and shares how organizations have used data science to battle disinformation, inside and outside their structures.
