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Salescraft Training: Selling for success
Graham Elliott
59 episodes
5 days ago
Send us a text We explore how to handle objections with confidence by borrowing from improv: embrace uncertainty, listen deeply, and reframe concerns into opportunities. Practical scripts show how to pivot price, timing, scepticism, past failures, and missing features toward value and proof. • embracing uncertainty rather than steering to safety • using curiosity and active listening to diagnose hidden concerns • validating emotion to reduce resistance and build trust • reframing price to RO...
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Business,
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Entrepreneurship
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All content for Salescraft Training: Selling for success is the property of Graham Elliott and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send us a text We explore how to handle objections with confidence by borrowing from improv: embrace uncertainty, listen deeply, and reframe concerns into opportunities. Practical scripts show how to pivot price, timing, scepticism, past failures, and missing features toward value and proof. • embracing uncertainty rather than steering to safety • using curiosity and active listening to diagnose hidden concerns • validating emotion to reduce resistance and build trust • reframing price to RO...
Show more...
Careers
Business,
Management,
Entrepreneurship
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How to be successful in B2B Sales
Salescraft Training: Selling for success
22 minutes
2 months ago
How to be successful in B2B Sales
Business-to-business sales requires understanding multiple stakeholders, longer sales cycles, and building trust for long-term relationships. The approach differs significantly from consumer sales, requiring tailored solutions and a focus on return on investment. • B2B sales involves multiple stakeholders including end users, managers, and procurement teams • Finding a "coach" within the client organisation is crucial for navigating the buying process • Sales cycles typically run weeks to mo...
Salescraft Training: Selling for success
Send us a text We explore how to handle objections with confidence by borrowing from improv: embrace uncertainty, listen deeply, and reframe concerns into opportunities. Practical scripts show how to pivot price, timing, scepticism, past failures, and missing features toward value and proof. • embracing uncertainty rather than steering to safety • using curiosity and active listening to diagnose hidden concerns • validating emotion to reduce resistance and build trust • reframing price to RO...