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SalesBeat Podcast
Veena Giridhar Gopal
30 episodes
6 days ago
Welcome to the Salesbeat podcast, where we explore how the FMCG industry and consumers are changing/have changed, actions you can take and how you/your business can overdeliver against your targets. I am Veena Giridhar, CEO & co-founder of Salesbeat, an AI driven platform eliminating lost sales in FMCG due to understocking and overstocking.
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Business
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All content for SalesBeat Podcast is the property of Veena Giridhar Gopal and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to the Salesbeat podcast, where we explore how the FMCG industry and consumers are changing/have changed, actions you can take and how you/your business can overdeliver against your targets. I am Veena Giridhar, CEO & co-founder of Salesbeat, an AI driven platform eliminating lost sales in FMCG due to understocking and overstocking.
Show more...
Business
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Episode 13: Changes in consumer behaviour due to cost of living increases
SalesBeat Podcast
4 minutes 51 seconds
3 years ago
Episode 13: Changes in consumer behaviour due to cost of living increases

With inflation at 9.1%, its highest rate in 40 years,soaring energy prices, escalating fuel costs and households facing the tightest money crunch in over 50 years, consumers of all walks of life are, fairly, cutting corners to cut costs. The Office for Budget Responsibility also expects a 2.2% decline in real household disposable income for 2022/23. How have consumers' shopping patterns changed? And what could retailers and brands do about it? 

We explore this and more in our last episode of season 2 of salesBeat podcast. Tune in NOW!

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SalesBeat Podcast
Welcome to the Salesbeat podcast, where we explore how the FMCG industry and consumers are changing/have changed, actions you can take and how you/your business can overdeliver against your targets. I am Veena Giridhar, CEO & co-founder of Salesbeat, an AI driven platform eliminating lost sales in FMCG due to understocking and overstocking.