In a successful sales process, you actually spend the least amount of time selling. The real work happens long before the discovery call—when you’re shaping the story that speaks for you. In this episode, I sit down with Hersh Rephun, brand strategist, storyteller, and host of the Yes Brand podcast, to talk about how brand clarity and authentic messaging drive trust, connection, and conversion. Hersh’s “Holistic Brand Therapy” framework helps founders and creative agencies align who they are ...
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In a successful sales process, you actually spend the least amount of time selling. The real work happens long before the discovery call—when you’re shaping the story that speaks for you. In this episode, I sit down with Hersh Rephun, brand strategist, storyteller, and host of the Yes Brand podcast, to talk about how brand clarity and authentic messaging drive trust, connection, and conversion. Hersh’s “Holistic Brand Therapy” framework helps founders and creative agencies align who they are ...
How to Find Clients Who Just Get It - Sales Lessons from Carl Cleanthes from Epic Made
Sales as Service
42 minutes
4 months ago
How to Find Clients Who Just Get It - Sales Lessons from Carl Cleanthes from Epic Made
In this episode, I chat with Carl Cleanthes, sales strategist and founder known for revolutionizing the approach to ethical selling. Carl shares how integrating authenticity and empathy into sales processes transforms interactions from transactional to relational, fostering genuine long-term partnerships. Drawing from his extensive background working with Fortune 500 companies, Carl explains how traditional sales techniques often undermine trust and provides practical strategies for bui...
Sales as Service
In a successful sales process, you actually spend the least amount of time selling. The real work happens long before the discovery call—when you’re shaping the story that speaks for you. In this episode, I sit down with Hersh Rephun, brand strategist, storyteller, and host of the Yes Brand podcast, to talk about how brand clarity and authentic messaging drive trust, connection, and conversion. Hersh’s “Holistic Brand Therapy” framework helps founders and creative agencies align who they are ...
