#77 Why you win or lose your sales cases with Cian Mcloughlin

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Sales & Marketing Talk Show

Samuli Salonen

92 episodes

6 days ago

Sales & Marketing Talk Show is a podcast where I interview the best sales and marketing experts in different fields. I've always loved learning and I think the best way to do that is find someone who has already done what you want and ask them how they did it. This is the reason for hosting this talk show. If you like the podcast share it with your friends & click "follow" here! Feel free to follow more of my thoughts from Instagram: https://www.instagram.com/samuliisalonen/?hl=en

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#77 Why you win or lose your sales cases with Cian Mcloughlin

Sales & Marketing Talk Show

35 minutes 34 seconds

4 years ago

#77 Why you win or lose your sales cases with Cian Mcloughlin

In this Sales & Marketing Talk Show we discuss with Cian Mcloughlin why you win or lose your sales cases. We discuss about the following topics:

✔️ Cian’s sales career in short and why you got interested in analysing winning & losing

✔️ If I go and ask 10 sales leaders why they win or lose cases, can they answer the question?

✔️ Can you just ask the customer why you win/lose this case or is there a better way?

✔️ Should the salesperson figuring this one out or should the sales leader or someone else be helping?

✔️ When you learn why you win, how to scale that one to action?

✔️ When you learn why you lose, how to change that?

✔️ My previous guest Kaylee Edmondson’s question to Cian: What is your biggest public mistake?