SAKE ON AIR is an exploration into the stories, people, lifestyle, and what’s really happening in the world of SAKE and SHOCHU. The show is brought to you by a team of experts based here in the Sake Homeland of Japan, working and thriving on the front lines of the industry. Together with local and international guests from a range of fields, both sake-specific and sake-curious, each week we’ll be going beyond just, “What is sake?” and instead, exploring the excitement, challenges, depth, and possibilities in, what we think, is arguably the world’s most fascinating and enjoyable pair of beverages.
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SAKE ON AIR is an exploration into the stories, people, lifestyle, and what’s really happening in the world of SAKE and SHOCHU. The show is brought to you by a team of experts based here in the Sake Homeland of Japan, working and thriving on the front lines of the industry. Together with local and international guests from a range of fields, both sake-specific and sake-curious, each week we’ll be going beyond just, “What is sake?” and instead, exploring the excitement, challenges, depth, and possibilities in, what we think, is arguably the world’s most fascinating and enjoyable pair of beverages.
We’re back with a brand-new episode of Sake On Air, and this week, we’re doing things a little differently! Not an interview, not a deep dive into a trendy topic—just pure sake myth-busting.
In this episode, three of our regular hosts, Arline Lyons, Rebekah Wilson-Lye, and Sebastien Lemoin come together to tackle some of the most persistent misunderstandings surrounding sake. From the belief that sake is a distilled spirit to the common (but incorrect!) practice of drowning tiny sake cups like a shot, we’re setting the record straight.
Surprisingly enough, many of these myths aren’t just widespread overseas but are also common in Japan. So if you’ve ever wondered what’s fact and what’s fiction in the world of sake, this episode is for you!
Did we miss a myth? Let us know, we’d love to hear from you! Let us know at questions@sakeonair.com or send us a message on our Instagram, Facebook, or Substack!
In other news, we have a newsletter! Subscribe here: https://sakeonair.substack.com/
We’ll be back very soon with plenty more Sake On Air.
Until then, kampai!
Sake On Air is made possible with the generous support of the Japan Sake & Shochu Makers Association and is broadcast from the Japan Sake & Shochu Information Center in Tokyo. Sake on Air was created by Potts K Productions and is produced by Export Japan. Our theme, “Younger Today Than Tomorrow” was composed by forSomethingNew for Sake On Air.
Sake On Air
SAKE ON AIR is an exploration into the stories, people, lifestyle, and what’s really happening in the world of SAKE and SHOCHU. The show is brought to you by a team of experts based here in the Sake Homeland of Japan, working and thriving on the front lines of the industry. Together with local and international guests from a range of fields, both sake-specific and sake-curious, each week we’ll be going beyond just, “What is sake?” and instead, exploring the excitement, challenges, depth, and possibilities in, what we think, is arguably the world’s most fascinating and enjoyable pair of beverages.