Blake St. Onge sits down with Joth Ricci, a seasoned business leader who has left his mark on iconic brands like Jones Soda, Stumptown Coffee, Dutch Bros, and Burgerville. Joth shares his journey from aspiring high school basketball coach to leading some of the Pacific Northwest’s most recognizable food and beverage brands. Blake and Joth dive into the parallels between coaching youth sports and leading in business, discussing the importance of mentorship, teamwork, and staying true to your core values. They explore the impact of youth coaching on personal and professional growth, the lessons learned from building winning teams, and the role of selfless leadership in both sports and the corporate world.