Tom Drummond, founder and managing director at Heavybit Industries, dissects the seismic shift from graphical interfaces to conversational AI—and why most SaaS companies are thinking about it wrong. This isn't about adding chatbots to legacy products. It's about fundamentally rethinking what software means when voice becomes the primary interaction mode and agents become your customers. Drummond reveals why rapid execution trumps defensibility, how API-first companies will dominate the agent ...
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Tom Drummond, founder and managing director at Heavybit Industries, dissects the seismic shift from graphical interfaces to conversational AI—and why most SaaS companies are thinking about it wrong. This isn't about adding chatbots to legacy products. It's about fundamentally rethinking what software means when voice becomes the primary interaction mode and agents become your customers. Drummond reveals why rapid execution trumps defensibility, how API-first companies will dominate the agent ...
S8E11 - Building a Stellar Marketing Career ft. Bill Macaitis, Founder & CEO, SaaS CMO Pro, former CMO @Slack & @Zendesk
SaaS Sessions
39 minutes
1 year ago
S8E11 - Building a Stellar Marketing Career ft. Bill Macaitis, Founder & CEO, SaaS CMO Pro, former CMO @Slack & @Zendesk
In this episode of the SaaS Sessions podcast, we hosted Bill Macaitis who is currently the founder & CEO of SaaS CMO Pro. SaaS CMO Pro helps you learn B2B SaaS and AI marketing with fun and easy-to-understand videos. Previously, Bill was the CMO at Slack and Zendesk. Before that, he held the title of SVP of Marketing at Salesforce. Bill shares his rich career journey from media companies to leading roles in SaaS giants like Salesforce, Zendesk, and Slack. The discussion covers essenti...
SaaS Sessions
Tom Drummond, founder and managing director at Heavybit Industries, dissects the seismic shift from graphical interfaces to conversational AI—and why most SaaS companies are thinking about it wrong. This isn't about adding chatbots to legacy products. It's about fundamentally rethinking what software means when voice becomes the primary interaction mode and agents become your customers. Drummond reveals why rapid execution trumps defensibility, how API-first companies will dominate the agent ...
