SaaS founders and innovators share their story! ChartMogul's SaaS Open Mic podcast talks to the most inspiring innovators behind high-growth subscription businesses, identifying key components of their success. ChartMogul helps thousands of businesses use data to understand their customers and reach sustainable growth.
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SaaS founders and innovators share their story! ChartMogul's SaaS Open Mic podcast talks to the most inspiring innovators behind high-growth subscription businesses, identifying key components of their success. ChartMogul helps thousands of businesses use data to understand their customers and reach sustainable growth.
Flipping the Agency Model on Its Head with John Thornton from Black Propeller
SaaS Open Mic by ChartMogul
19 minutes 21 seconds
4 years ago
Flipping the Agency Model on Its Head with John Thornton from Black Propeller
Most marketing agencies base their fees on a percentage of what their clients intend to spend on advertising. John Thornton, the founder and CEO of Black Propeller, realized that the traditional agency model could be simplified for his team and his customers. That’s when he started looking at the typical agency retainer from a different perspective, and started running his agency like a SaaS business.
SaaS Open Mic by ChartMogul
SaaS founders and innovators share their story! ChartMogul's SaaS Open Mic podcast talks to the most inspiring innovators behind high-growth subscription businesses, identifying key components of their success. ChartMogul helps thousands of businesses use data to understand their customers and reach sustainable growth.
