Marketing teams for B2B tech serve a lot of different stakeholders ... sales, product, finance and more. Yet often these stakeholders get frustrated at a lack of communication, responsiveness or value created from their marketing counterparts. Internal stakeholder surveys are a new approach to treating these teams like customers and surveying them to incentivize your marketing team to deliver better results. ============================= 🦥 SaaS CMO Pro ===========================...
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Marketing teams for B2B tech serve a lot of different stakeholders ... sales, product, finance and more. Yet often these stakeholders get frustrated at a lack of communication, responsiveness or value created from their marketing counterparts. Internal stakeholder surveys are a new approach to treating these teams like customers and surveying them to incentivize your marketing team to deliver better results. ============================= 🦥 SaaS CMO Pro ===========================...
Discover the weird truth about SaaS freemium plans as former Slack CMO, Bill Macaitis, dives into the pros, cons, and hidden benefits of this controversial pricing strategy. From transforming millions of free users into a powerful marketing force to creating an unbeatable defensive moat, learn why freemium might be the game-changer your SaaS company needs. Whether you’re struggling with brand awareness, tackling enterprise sales, or looking for capital-efficient growth, this video will uncove...
SaaS CMO Pro
Marketing teams for B2B tech serve a lot of different stakeholders ... sales, product, finance and more. Yet often these stakeholders get frustrated at a lack of communication, responsiveness or value created from their marketing counterparts. Internal stakeholder surveys are a new approach to treating these teams like customers and surveying them to incentivize your marketing team to deliver better results. ============================= 🦥 SaaS CMO Pro ===========================...
