In this episode we speak with Dr Harpreet Sood, a Doctor and Global Digital Health Advisor. He served as the first national Associate Chief Clinical Information Officer at NHS England and prior to this was Senior Fellow to the CEO of NHS England where he advised and led on health innovation and technology policy including advising the Secretary State for Health on NHS digitisation. Harpreet is a Non-Executive Director at Health Education England and founding board member at Digital Health.London.  In the episode we discuss what defines success for digital health companies, and the role outcome evaluations, inclusion and policy has in shaping the sector. We specifically cover how trust in technologies and companies is fundamental, and being driven by a rise in consumer approach to healthcare.  All views expressed in this episode are of the speakers themselves. Find out more about the RSM digital council: http://rsm.ac/dhsectionpodcast. Follow the conversation: #RSMdigihealth