What better way to kick off the holidays than learning from the master of Christmas cheer himself? In this special throwback episode, Santa Claus joins host Crystal Vilkaitis to share timeless tips for retailers on creating magical in-store experiences, boosting team morale, and surprising customers with moments of delight. From setting up a North Pole nook to hosting Elf Happy Hour and adding personalized touches that make customers feel special, this episode is packed with festive ideas to ...
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What better way to kick off the holidays than learning from the master of Christmas cheer himself? In this special throwback episode, Santa Claus joins host Crystal Vilkaitis to share timeless tips for retailers on creating magical in-store experiences, boosting team morale, and surprising customers with moments of delight. From setting up a North Pole nook to hosting Elf Happy Hour and adding personalized touches that make customers feel special, this episode is packed with festive ideas to ...
How to Keep Your Retail Business Fresh (Even in a Niche Market)
Rooted in Retail
47 minutes
1 month ago
How to Keep Your Retail Business Fresh (Even in a Niche Market)
Running a successful niche retail business takes more than just passion—it requires strategy, creativity, and the ability to adapt. In this episode of Retail Therapy, Bob Phibbs, The Retail Doctor, sits down with Richard Matney, owner of Board Game Paradise, to talk about the realities of running and expanding a specialty store. Richard shares the challenges of needing space for a second location, the importance of understanding your target audience, and how he keeps his store fresh and excit...
Rooted in Retail
What better way to kick off the holidays than learning from the master of Christmas cheer himself? In this special throwback episode, Santa Claus joins host Crystal Vilkaitis to share timeless tips for retailers on creating magical in-store experiences, boosting team morale, and surprising customers with moments of delight. From setting up a North Pole nook to hosting Elf Happy Hour and adding personalized touches that make customers feel special, this episode is packed with festive ideas to ...
