Matei Psatta grew up with the first generations of computers that made their way into all our homes in Romania and became what you might call a „digital native” learning to play the free trailer for games like Doom and using the very first Nokia mobile phones that out parents used to have. Now, he is the cofounder of Blindspot, a platform making digital billboards ads accessible, with offices on 3 continents, Techstars alumni, working with 20.000 advertisers.Matei Psatta is the co-founder and Chief Marketing Officer of Blindspot, with over 14 years of experience in online marketing and advertising, working for companies like GMP, Leo Burnett, Vola.ro, from social media junior to marketing director.Blindspot is a Romanian startup that offers a digital platform connected to thousands of digital screens around the world where companies of any level or ordinary people can purchase advertising space on street signs or in buildings for a few hours or 30 days."It's the age old story of having a problem and building a business to fix your own problem", Matei mentions. The startup was founded in 2018 and offers the possibility for advertising agencies and brands to run various campaigns on digital billboards in cities all around the world.In recent years, the startup stood out through viral campaigns alongside big artists or using the online trends of the moment on billboards in the United States.For the Romanian Startups: Roaring Tigers of Europe, Matei told us how he got from playing Doom on a family PC at a young age to a lifelong journey with tech.