On Rogue Startups we share the journey of startup founders as they're growing their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized services and SaaS products. If you're on the journey of an entrepreneur then tune and hear how we're tackling some of the same obstacles you may be facing, and how we're winning in the game of business. Listeners of Startups for the Rest of Us, My First Million, Mixergy, and Bootstrapped Web will love checking out our show.
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On Rogue Startups we share the journey of startup founders as they're growing their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized services and SaaS products. If you're on the journey of an entrepreneur then tune and hear how we're tackling some of the same obstacles you may be facing, and how we're winning in the game of business. Listeners of Startups for the Rest of Us, My First Million, Mixergy, and Bootstrapped Web will love checking out our show.
In today’s episode, Craig sits down with SaaS founder and entrepreneur Brian Casel to talk about the future of software and AI. With years of experience building and growing SaaS companies, Brian shares his perspective on how artificial intelligence is reshaping the industry, from launching in niche markets and creating content that resonates to the challenges SaaS businesses will face in the next few years. They also dive into YouTube growth strategies, monetizing AI tools, and whether today’s AI boom is a lasting shift or just another bubble.
Highlights from Craig and Brian’s conversation:
Craig’s 100 Days of AI Challenge
Growing with content: from weekly AI newsletters to scaling YouTube channels
Brian’s current projects – Agent OS, Builder Methods, and the difference between live workshops and online courses
How to monetize AI tools and content in today’s market
The power of the B2B super niche and what it takes to launch a new SaaS business in 2025
AI challenges for SaaS companies over the next few years
Behind the scenes of Craig and Brian’s YouTube workflows
How to choose the right content for your audience (and avoid wasting time creating the wrong stuff)
Where is AI headed? Is this just a bubble, or real long-term change?
Will artificial intelligence replace artists, musicians, painters, and writers?
Resources and Links from This Episode:
Brian Casel: https://briancasel.com/
Builder Methods: https://buildermethods.com/
Brian on YouTube: https://www.youtube.com/@briancasel
Find me on Twitter: @TheCraigHewitt
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Do you have any comments, questions, or topic ideas for future episodes? Feel free to reach out to me:
Twitter: @TheCraigHewitt
LinkedIn: Craig Hewitt
Rogue Startups
On Rogue Startups we share the journey of startup founders as they're growing their businesses. We feature experts in the fields of sales, marketing, and product development to hear how they're growth hacking their productized services and SaaS products. If you're on the journey of an entrepreneur then tune and hear how we're tackling some of the same obstacles you may be facing, and how we're winning in the game of business. Listeners of Startups for the Rest of Us, My First Million, Mixergy, and Bootstrapped Web will love checking out our show.
