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Rocket Fuel: Youth Marketing
Rocket
89 episodes
1 month ago

A series of conversations at the intersection of Commerce, Culture and Creativity with a focus on youth and marketing.


Each week, our host James Erskine (CEO of Rocket, Podcaster and Entrepreneur) will be joined by guests such as Rory Sutherland (Behavioural Economist), Paul Samuels (Vice President of AEG) and Emma Sayle (CEO of Killing Kittens).


He'll be finding out a bit about them, what their role encompasses and about the businesses they work for. Asking them what really motivates, mobilises and fuels young people to take action.


This is Rocket Fuel.


Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Business,
Entrepreneurship
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All content for Rocket Fuel: Youth Marketing is the property of Rocket and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

A series of conversations at the intersection of Commerce, Culture and Creativity with a focus on youth and marketing.


Each week, our host James Erskine (CEO of Rocket, Podcaster and Entrepreneur) will be joined by guests such as Rory Sutherland (Behavioural Economist), Paul Samuels (Vice President of AEG) and Emma Sayle (CEO of Killing Kittens).


He'll be finding out a bit about them, what their role encompasses and about the businesses they work for. Asking them what really motivates, mobilises and fuels young people to take action.


This is Rocket Fuel.


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Business,
Entrepreneurship
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Uju Asika on Children's Books for a Better world and Parenting Content of Today!
Rocket Fuel: Youth Marketing
27 minutes 29 seconds
1 year ago
Uju Asika on Children's Books for a Better world and Parenting Content of Today!

Uju Asika is a writer, blogger and creative consultant. She is the author of Raising Boys Who Do Better: A Hopeful Guide for a New Generation (DK/Penguin Random House), Bringing Up Race: How to Raise a Kind Child in a Prejudiced World (Yellow Kite/Hachette UK) and the delightful picture book A World for Me and You, illustrated by Jennie Poh (Hachette Children's Group). She is also our latest guest on the rocket fuel podcast! James and Uju chat all things kids, parents, parenting and all things needed for being a modern parent content creator. We also chat the landscape of responsible content and her journey into being a successful author. Then talk about raising children and if dads are as good as mums or are they just a bit pants and why? Then we hear Uju give us their all important rocket fuel!


———————

Follow James @JamesErskine (twitter.com/jameserskine)

Follow Rocket @WeAreRocketHQ (twitter.com/wearerockethq)

Follow James on LinkedIn (linkedin.com/in/jameserskine)

Follow Rocket on LinkedIn (linkedin.com/company/thebigshot)

wearerocket.co.uk/


Follow Uju @babesabouttown (https://twitter.com/babesabouttown)

Uju's books are available at Bookshop.org, Amazon, Waterstones and other good bookshops.


Hosted on Acast. See acast.com/privacy for more information.



Hosted on Acast. See acast.com/privacy for more information.

Rocket Fuel: Youth Marketing

A series of conversations at the intersection of Commerce, Culture and Creativity with a focus on youth and marketing.


Each week, our host James Erskine (CEO of Rocket, Podcaster and Entrepreneur) will be joined by guests such as Rory Sutherland (Behavioural Economist), Paul Samuels (Vice President of AEG) and Emma Sayle (CEO of Killing Kittens).


He'll be finding out a bit about them, what their role encompasses and about the businesses they work for. Asking them what really motivates, mobilises and fuels young people to take action.


This is Rocket Fuel.


Hosted on Acast. See acast.com/privacy for more information.