Teaching you the secrets of running a successful rock band program, or just how to create an inspiring community centered on making music in your music lesson business. Host John Kozicki played in punk rock bands and went to school for business, while co-host Mandy York studied vocal performance and sang classical music. With vastly different background, these friends both run successful music lessons businesses and decided to record their conversations. From philosophy and culture to teaching and business strategy, each week John and Mandy turn their experiences into practical advice you can use to improve your music lesson business.
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Teaching you the secrets of running a successful rock band program, or just how to create an inspiring community centered on making music in your music lesson business. Host John Kozicki played in punk rock bands and went to school for business, while co-host Mandy York studied vocal performance and sang classical music. With vastly different background, these friends both run successful music lessons businesses and decided to record their conversations. From philosophy and culture to teaching and business strategy, each week John and Mandy turn their experiences into practical advice you can use to improve your music lesson business.
62: DIY Publicity Tips to Get Your Music School in the News
Rock School Proprietor Podcast
30 minutes
1 month ago
62: DIY Publicity Tips to Get Your Music School in the News
On this episode John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) teach music school owners how to get free publicity. Newspapers, magazines, online outlets, and even TV news are regularly LOOKING for stories to cover. Knowing how to craft newsworthy stories, write effective press releases, build relationships with journalists, and use photos can increase your chances of coverage.
We also explain why publicity can be more valuable than paid ads for long-term credibility and visibility. And the best part is that it doesn't cost you a cent!
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Episode Transcript:
Rock School Proprietor Podcast
Teaching you the secrets of running a successful rock band program, or just how to create an inspiring community centered on making music in your music lesson business. Host John Kozicki played in punk rock bands and went to school for business, while co-host Mandy York studied vocal performance and sang classical music. With vastly different background, these friends both run successful music lessons businesses and decided to record their conversations. From philosophy and culture to teaching and business strategy, each week John and Mandy turn their experiences into practical advice you can use to improve your music lesson business.
