Teaching you the secrets of running a successful rock band program, or just how to create an inspiring community centered on making music in your music lesson business. Host John Kozicki played in punk rock bands and went to school for business, while co-host Mandy York studied vocal performance and sang classical music. With vastly different background, these friends both run successful music lessons businesses and decided to record their conversations. From philosophy and culture to teaching and business strategy, each week John and Mandy turn their experiences into practical advice you can use to improve your music lesson business.
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Teaching you the secrets of running a successful rock band program, or just how to create an inspiring community centered on making music in your music lesson business. Host John Kozicki played in punk rock bands and went to school for business, while co-host Mandy York studied vocal performance and sang classical music. With vastly different background, these friends both run successful music lessons businesses and decided to record their conversations. From philosophy and culture to teaching and business strategy, each week John and Mandy turn their experiences into practical advice you can use to improve your music lesson business.
52: Events That Build Community & Improve Retention
Rock School Proprietor Podcast
33 minutes 18 seconds
3 months ago
52: Events That Build Community & Improve Retention
In this episode of the Rock School Proprietor Podcast, hosts John Kozicki (Michigan Rock School and RockSchoolProprietor.com) and Mandy York (Music Time of Milford) discuss hosting memorable events that do more than just showcase musical talent. Explore how well-run events can bolster community bonds, enhance your studio's reputation, and create lasting memories for students and families alike. All leading to greater retention and longevity in your studio!
John and Mandy share their experiences and insights on what's made their events a success, including a deep dive into Mandy's ten-year studio anniversary celebrations. Learn about innovative event ideas like outdoor concerts, parent-only gatherings, and live collaborations that go beyond traditional music recitals.
The duo also reveals how to simplify the process, offering strategies for efficient event management—think minimal effort for maximum effect. Whether you’re seeking ways to engage your local community, expand your brand reach, or just want to run smoother events, this episode is packed with actionable tips and creative ideas tailored for music studios.
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Episode Transcript:
Rock School Proprietor Podcast
Teaching you the secrets of running a successful rock band program, or just how to create an inspiring community centered on making music in your music lesson business. Host John Kozicki played in punk rock bands and went to school for business, while co-host Mandy York studied vocal performance and sang classical music. With vastly different background, these friends both run successful music lessons businesses and decided to record their conversations. From philosophy and culture to teaching and business strategy, each week John and Mandy turn their experiences into practical advice you can use to improve your music lesson business.