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Road 2 Retail
Tracey Priest & Bruce Montgomery
123 episodes
3 days ago
The Road 2 Retail has been developed to help emerging and challenger brands best determine when and how to go about securing distribution in food, drug, mass, club and dollar brick and mortar classes of trade. Our insight is based upon years of experience, interviews with buyers at a dozen large retailers, and ongoing discussions with manufacturers and suppliers that support brands. After years of leading and managing these business building initiatives for companies we worked for directly, we now help emerging brands navigate this important, yet complex, process.
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All content for Road 2 Retail is the property of Tracey Priest & Bruce Montgomery and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Road 2 Retail has been developed to help emerging and challenger brands best determine when and how to go about securing distribution in food, drug, mass, club and dollar brick and mortar classes of trade. Our insight is based upon years of experience, interviews with buyers at a dozen large retailers, and ongoing discussions with manufacturers and suppliers that support brands. After years of leading and managing these business building initiatives for companies we worked for directly, we now help emerging brands navigate this important, yet complex, process.
Show more...
Entrepreneurship
Business
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EPISODE # 121 Interview with Eli Moore - VP of Data Strategy at Burke
Road 2 Retail
47 minutes 5 seconds
3 weeks ago
EPISODE # 121 Interview with Eli Moore - VP of Data Strategy at Burke

Episode # 121. On today’s episode the Road 2 Retail team speaks with Eli Moore VP of data strategy at Burke, about AI and its potential impact on the CPG industry. Eli shares how AI can best be utilized by emerging CPG brands.

Please follow the Road 2 Retail podcast on Apple podcasts, Spotify, or on our YouTube channel. Plus, give us a follow on LinkedIn. Learn more at www.road2retail.com.Among our discussion points, we cover:

  • How AI is changing the CPG industry- including a definition of generative AI and how AI can be harnessed to assist an emerging brand across multiple disciplines.
  • AI is math, not magic!
  • How AI can clean your datasets and can customize the output in the custom manner a specific retailer likes to review brand data.
  • Which AI tool should an emerging brand use? Hint: Start with ChatGPT and just start using it.
  • How AI can help an emerging brand grow by driving speed, scale, and efficiency. Example: Claude.co is a great AI tool for web site development.
  • A fan of Jose Altuve: small, but powerful!

Please follow the Road 2 Retail podcast: Apple podcasts-https://lnkd.in/gs3BfXbdSpotify- https://lnkd.in/ewWcnYpY YouTube channel-    / @road2retail327  . Plus- give us a follow on LinkedIn. Enjoy the show! Please follow the Road 2 Retail podcast on Apple podcasts, Spotify or our YouTube channel. You can also follow us on LinkedIn. Please share the show with a colleague and leave us a review. Learn more at www.road2retail.com. Want to be on the show? DM us on LinkedIn!

Road 2 Retail
The Road 2 Retail has been developed to help emerging and challenger brands best determine when and how to go about securing distribution in food, drug, mass, club and dollar brick and mortar classes of trade. Our insight is based upon years of experience, interviews with buyers at a dozen large retailers, and ongoing discussions with manufacturers and suppliers that support brands. After years of leading and managing these business building initiatives for companies we worked for directly, we now help emerging brands navigate this important, yet complex, process.