5 - Marketing Automation And The Buyer Journey

https://is1-ssl.mzstatic.com/image/thumb/Podcasts112/v4/32/0c/12/320c121d-659a-91b2-fffe-341d78ad8474/mza_3681786338501885953.jpg/600x600bb.jpg

REV:Up - Accelerating Your Growth

REV:Up - Accelerating Your Growth with Co-Hosts Jenn Cordz and David Nour

16 episodes

3 days ago

Marketing Technology (MarTech), Sales Technology (SalesTech), and Revenue Operations (RevOp). Organizations spend countless resources (time, effort, human, and capital) in failed attempts to connect their marketing, sales, and customer success activities. This costly and often disjointed effort is lost revenue opportunities on a daily basis. We believe there is a better way. Join digital, demand, and operations expert and The Nour Group's RevOps Practice Leader, Jenn Cordz, and best-selling author and founder of The Nour Group, Inc., David Nour each Tuesday at 11 AM ET LIVE.

Management

Business

RSS

All content for REV:Up - Accelerating Your Growth is the property of REV:Up - Accelerating Your Growth with Co-Hosts Jenn Cordz and David Nour and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Management

Business

https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_episode400/22009379/22009379-1646759395424-a09ae1e0e2fe4.jpg

5 - Marketing Automation And The Buyer Journey

REV:Up - Accelerating Your Growth

49 minutes 4 seconds

3 years ago

5 - Marketing Automation And The Buyer Journey

Join Jenn Cordz and David Nour for a brand new LIVE Series: REV:Up - Accelerating Your Growth, where each Tuesday at 11AM ET, they dive into Marketing Technology (MarTech), Sales Technology (SalesTech), Customer Success Technology (CSTech) and the overarching Revenue Operations (RevOps).

This episode is focused on Marketing Automation And The Buyer Journey

Ask most marketing professionals and they'll describe marketing automation as the technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically. They use marketing automation to target customers with automated messages across email, web, social, and text. Ask any prospective customer and mosts don't really want to be automated. They want you to be there to answer questions, provide insights, and help them buy along their journey.

The misalignment between the two is the topic of today's REV:Up with Nour Group partners Jenn Cordz and David Nour. Join us each Tuesday at 11AM ET to discuss processes, capabilities, and tech stack to accelerate your revenue growth. Continue the conversation on Nour Forum.

Each Tuesday, 11 AM ET - Join us live on LI, FB, YT, and TW. Learn more at http://nourgroup.com/RevOps