Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond
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Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond
Transparency, Bold Storytelling & Gen Z Leadership
RETHINK RETAIL
52 minutes 50 seconds
1 month ago
Transparency, Bold Storytelling & Gen Z Leadership
Global Healing calls itself the “Rolls Royce of supplements”, and for good reason.
With 28 years in the industry, the brand leads with transparency, quality, and an unapologetically bold voice.
In this episode, David Polinchock sits down with Kendall McMullen to explore:
- Why manufacturing transparency and supply chain control set Global Healing apart
- How storytelling, authenticity, and “brand humanification” drive trust with Gen Z and beyond
- The bold stance on cutting through “AI fluff” to deliver real substance
- Leadership insights from a Gen Z marketing manager building empowered, cross-channel teams
- Why being “unapologetically bold” beats playing it safe in today’s noisy wellness market
🎧 Tune in to hear how Global Healing is redefining trust, quality, and leadership in supplements.
Join the conversation with our global retail community atwww.globalretailleaders.com
RETHINK RETAIL
Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond