Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond
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Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond
In this episode, host Matt Muller, Principal Consultant at Rethink Retail and author of The Mindful Innovator, welcomes Rocquan Lucas, VP of Content at GroceryShop, to talk about the flagship event shaping the future of grocery and CPG.
Key Insights:
- How GroceryShop has grown since its 2018 debut into a global stage for grocery and CPG innovation
- The rise of agentic AI and its real-world applications
- Balancing efficiency with customer engagement in stores
- Why planning with purpose (and breaking silos) is key for innovation
📅 GroceryShop 2025 takes place September 28, October 1 in Las Vegas.
Join the conversation with our global retail community at www.globalretailleaders.com
RETHINK RETAIL
Welcome to Omnichannel Reimagined: A new RETHINK Retail & VTEX Video Podcast Series giving senior retail leaders an insider’s edge on the trends, tech, and tactics shaping the future of B2C and B2B commerce, from seamless digital storefronts to AI-powered experiences.
In Episode 1, Top Retail Expert Brendan Witcher sits down with Santiago Naranjo, CRO at VTEX, to explore how AI is reshaping the buyer journey, whether websites are becoming obsolete in an AI-first world, the risks of letting AI platforms control customer relationships and how enterprise brands can remain indispensable, even when shoppers never visit them directly.
🎧 Tune in now to rethink what omnichannel really means in 2025 and beyond